Context, control, and connections; how Uniguest technology is helping bring digital to the physical space

Jun 3, 2024

 

In today’s ever-changing retail landscape, retailers are bringing the digital experience into the physical store spaces to thrive. At Uniguest, we offer innovative digital engagement solutions that can transform traditional brick-and-mortar stores.

Our suite of products and services can improve customer experiences and help businesses generate more revenue. We have deployed almost 1 million digital signage displays in more than 100 countries, and our technology has been trusted by major retailers to increase productivity and reduce excess time spent by staff.

Context: Targeted messaging, every time

The platform operates through digital displays, it is like having your own digital storyteller. Picture this: guiding customers through planned promotions, serving up context-aware content, and even throwing in some interactive experiences. It is all about making sure your marketing team can connect with customers in the right way, every time.

Control: Without enterprise-grade solutions

We have a range of solutions that can cater to what our customers are after. You can pick from a single-screen cloud digital sign or go big with an estate-wide, enterprise digital display network. Our flexible platform works smoothly on both public cloud and private networks, creating custom solutions that fit perfectly for corporate offices, retail units, and Digital Out-of-Home displays.

Connections: Improving the in-store experience

Our digital engagement suite enables retailers to bring online experience into physical stores seamlessly. We create a deeper connection between customers and your brand by integrating planned campaigns, ad hoc context-aware content, and interactive retail experiences. The outcome? A heightened in-store atmosphere that captivates, informs, and inspires. According to the Virgin Holidays case study, “Uniguest’s state-of-the-art technology, coupled with consistently updated information, has significantly enhanced sales efficiency and effectiveness, resulting in a 20% reduction in dwell time.”

Key features of our solutions for retailers include;

  • Planned Campaigns: Strategically designed campaigns to align with business objectives.
  • Context-Aware Content: Adaptable content that responds to the unique context of each customer interaction.
  • Interactive Experiences: Engage customers with immersive and interactive retail experiences.
  • Public or Private: Choose between public cloud or private networks based on your business requirements.
  • Single Screen or Enterprise Networks: Opt for a single-screen cloud digital signage solution or deploy enterprise-wide digital display networks.

With Uniguest’s digital engagement solutions, retailers not only witness a significant return on investment through increased sales efficiency but also experience the enhanced control that a central platform provides. Elevate your retail strategy with Uniguest technology, where innovation meets measurable success.

Book a Demo to learn more: https://uniguest.com/book-a-demo/

Uniguest is approved to provide Interactive TV and IPTV services for guest room entertainment at the brands below, amongst others.
Click the logo to try an online demo of the Uniguest Hub Interactive TV Portal.